About Me

In the press

click to watch a TV interview
click to read an interview from New York Times
click to read an interview at the FAZ
click to see a TV segment from NDR
click to see a TV segment from RBB
click to read an interview from New York Times

click to read an interview for Deutsche Welle
click to read an interview at the FAZ
click to read an interview from Spiegel Online
click to watch a video of a talk Next Conference
Click to watch The Hipstery on ZDF (3:30 in)
click to hear a radio interview at swr
click to hear a radio interview with FluxFM
click to read an interview by Berliner Morgenpost
click to hear an interview with Funkhaus Europa
Click to read an interview from Zitty Berlin
click to hear a radio interview with Deutschlandfunk
click to read an interview for Deutsche Welle

Work Experience

I always planned that one day to give that writing thing a go. I figured I’d be good at it, because it’s just doing that thing I do with my mouth all day, only with my hands. I began writing columns for Venture Village. That went well. Then I wrote this one about becoming German. More than two million people have read it, to put that in context, that’s 1,999,990 more than all my previous articles combined. I got my first book deal. I wrote more articles. I got more book deals. I don’t really understand how it all happened, but I’m delighted it did. I’m still writing books to this day. Probably right this very minute, in fact.

You can find links to all my articles here.

Upcoming Books:

Published Books:

Depending on my mood, I’d describe the Hipstery as either a) a very elaborate exercise in financial futility or b) the place where I get to turn ideas from my head into products. A brief chronology of the Hipstery:

  • 2009: Starts in my bedroom in Leipzig, as a curated mystery shopping service in which you answer a funny survey and we pick a t-shirt for you. It gets tons of press, causes tons of headaches, makes no money.
  • 2010: Relocated to Berlin, still getting tons of press, causing tons of headaches, making no money.
  • 2011: The Hipstery store opens in Neukölln. It’s the worlds first all mystery retail store. No press, no headaches, no money. Idea is bad a little ahead of its time. Store closes.
  • 2013: Closed the mystery part, drop all gimmicks, focus on selling my own products in a normal, boring, e-commerce way. Less headaches, fractionally more money.
My last real job. As well as looking after general marketing type stuff, I worked on a service called Virtual Mobile, where you could operate your smartphone via the web. As is a pattern in the majority of the projects I’m involved with, it was a little ahead of it’s time and is no longer operational.
The job that first brought me to Germany. I spent a year attempting to hide my general incompetence and doing community management for the English speaking market.
I vaguely remember a lot of Excel reporting work that mostly involved pivot tables, in which I am now a Ninja. Other than that, I’ve forgotten all but trying to calculate how much money Bill Gates had made during each of my toilet breaks (I’ve got a pivot table for that around here somewhere).
The ongoing job of trying to understand why I’m on this big flying rock thing and more importantly how it is that I keep running out of chocolate. You can mostly find me napping, thinking, travelling, sitting, apologising and forgetting people’s names.
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